if it looks like a red bull can, would you assume it is an equivalent energy drink? i did. damn marketers. :-)
here's what i'm talking about:
red bull is obviously the first can. while in costco the other day i saw this 'bloom energy' drink. i fell for it. looked like an energy drink can (silver/skinny), and wild berry sounded intriguing (more than taurine energy drink flavor). i didn't bother looking at the ingredients and figured i'd give this energy drink a try.
guess what. carbonated grape juice (with white tea extract which is the source of caffeine). yeah, not what i expected. tasty, but not energy-y. i was fooled by clever marketing. i saw another one the other day -- the flavor was "blood orange" -- i don't care what you say, anything that says blood orange, i'm buying.
oh the heineken one? saw that on a billboard driving downtown one day. same thing: skinny, silver can. but it's beer. i wonder if it sells better.