| Comments

NDA.  Non-disclosure.  Hush documents.

Not many people like them.  In the technology world they are a necessary evil.  Personally I don’t think that way.  I think NDA’s are generally a good thing.  It’s enabling legalese to let two parties participate in information exchange when they don’t want the rest of the world to know about them.  NDA is a general term, of course, and the wording in any non-disclosure agreement is subject to the two parties involved.  Heck it could say “We’re going to show you everything and you agree only to not talk about feature X…everything else is fair game.”  Usually they don’t.

Enter the iPhone SDK.  The frustrating part for iPhone developers wanting to share their knowledge, innovate on the platform, etc.  It was assumed from a lot of developers that upon the release of iPhone 2.0 software that the NDA would be lifted.  Guess what – it isn’t (as of this writing).  What does that mean?  Well, among other things, people who have the SDK are under that NDA and shouldn’t be discussing it with anyone other than Apple.  Guess what…even if your best friend is under the same NDA, technically your agreement is only with Apple, not ‘anyone else under NDA.’

My local Cocoa/iPhone user group in my area recently shut off their email list and posted this message:


As frustrating as it is for passionate folks, bravo to this group to at least ensuring their channel they’ve created isn’t a faucet of information that shouldn’t be shared just yet.  There are other groups that I’ve seen hosting iPhone developer discussions and I can’t imagine how they are doing that without talking about thing that violate the agreement they have in place. 

NOTE: If you downloaded the SDK, you agreed to the NDA – sorry if you didn’t read it, but you did.

An NDA is in place to provide valuable information to those who want to agree to it.  By not honoring that you’re stealing information essentially.  Beyond the legal stuff which I don’t pretend to understand in a deep manner, it just isn’t really ethical for you as an individual, business, developer, community, whatever.  I don’t care if it is with a darling company like Apple…no matter what if you agree you should be responsible. 

Another part of the SDK is the terms.  Besides not being able to be discussed, shown, shared, the terms of the iPhone SDK might prohibit any open source project.  Which brings into question the project from Wordpress.  This is an AppStore approved app that now has source available. (which is using the GPL license).  As Nathan Willis of Linux.com points out that two terms of the SDK and AppStore deployment violate explicitly the GPL (nondisclosure and code signing).  Wordpress putting the source out there violates not only the terms of the iPhone SDK but as well isn’t in line with the GPL they have selected.  How is nobody claiming shame on them?  Just because they are open source doesn’t mean they have the right to violate agreements.

Yes, I know Microsoft isn’t open source all the way by ANY means.  I don’t believe I’ve ever made that comment and certainly not here…this isn’t about a ‘well then you should to’ but rather about honoring known agreements and terms/conditions of use.

If people get lost in a frenzy of excitement and decide just to start violating things they agree to, where does that leave organizations wanting to plan and share information?  There isn’t a lot of trust left is there?  I honestly think that Apple will rectify this soon and perhaps it is just an oversight while they are dealing with the MobileMe troubles as of late, but regardless the terms are still there, the confidentiality agreements are still in place and if you agreed to them, you should honor them.  I know that is a bit of a “duh” moment…but seeing stuff like what Wordpress is doing and user groups sprouting information makes me sad that we as professionals have disregard for these types of things.

I had an idea for an iPhone app that I wanted to do to manage the life-sucking-battery-settings and others even wrote they’d pay money for that app.  When I had the idea I immediately contacted an Apple evangelist and began starting a discussion about this.  Turns out that the settings I’d need to get to aren’t available according to this evangelist in email.  I noticed the iPhone dev team has the headers needed, but even completing the app wouldn’t give me any distribution beyond myself because the mere coding against the properties would violate the terms and wouldn’t be approved in AppStore.  I suspect an app like this will surface (perhaps in the Jailbreak world) and if it does on AppStore, I’ll be pissed that I was misinformed and missed out on an opportunity!  Where was I?  Oh yeah, anyway I went to the source (Apple), inquired, and was told it wasn’t possible per the terms.  It sucks, but I’m going to honor those terms…because I agreed to.

And if you did, so should you.  Wordpress…shame on you.

Related articles:

| Comments

Gary Krakow has gone insane.  I was going to say he’s an idiot, but I’ll leave that up to Cali.

In his latest article on TheStreet.com, he writes (regarding the iPhone and battery life):

In our tests, iPhone batteries really can't handle the extra drain of Microsoft Exchange mail. Blame it mostly on Microsoft.

Microsoft's mobile email software is a pig. It always has been a battery hog. Everyone who has ever lived with a Microsoft Mobile phone knows that battery life stinks if you constantly "push" email to your device. That's why I'm surprised that Apple chose to default their Exchange mail software to "push" email. If you set up your phone without changing that setting, you will get only four to five hours before you have to recharge the battery.

source – TheStreet.com – New iPhone’s Battery Falls Down on the Job

Okay, I’ve written as well about the battery life sucking hard core, but “Blame it mostly on Microsoft”?!  Um.  For what.  For the inability to manage resources for a feature?  C’mon Gary, pull it out man.  My Blackjack 2 connected to the same server using the same “push” settings (Windows Mobile calls this as items arrive) and with 3G enabled and I get at least twice battery life that I get with iPhone 3G.

Microsoft’s mobile email software is a pig.

What?!  What mobile software of Microsoft’s is on the iPhone?  Do you actually understand the technology you are writing about in this article?  The only think “Microsoft” on that device is the license to use the ActiveSync technology…which acts as a message broker.  Maybe Apple isn’t effectively managing the messages coming in/out?  Who knows, but your claim is just blatantly wrong to assert with that authority.

It always has been a battery hog.

I challenge thee on that statement.  HTC, Samsung and others have been able to create great WinMo devices that have good standby/call battery time with 3G/EVDO and “Push” features enabled.  So do they have smarter engineers than Apple?

How about a more balanced viewpoint Gary.  You say “mostly on Microsoft” but then don’t write about where other blame (to use your word) might lie.  This is the first time iPhone has enabled such “push” technology.  Wire up a MobileMe account and push “business grade” messaging through that…I suspect the battery life issues will be the same.  I’m not arguing that push mail is a battery drain on the iPhone, but certainly it can be improved looking at where the inefficiencies lie…and not just saying some server product is to blame.  Will you start blaming business power field users because they use email? 

Ridonkulous Gary.  Simply uninformed and scandalous.

| Comments

iPhone not backward compatI’m a little pissed right now.  Today I had a long drive downtown and on the way home I was planning on charging my iPhone (since battery life sucks bad) as well as listen to some of the tunes.  I upgraded my car system last year to support iPod connectors and put a dock in my car attached to my OEM stereo.  It was a project I was pretty proud I was able to do myself :-).  You can read and see about it here and here.  At the time I did this I was asked why I didn’t use a Zune…after all I do work for Microsoft.  Well I have a Zune and actually think it is a great device.  The current one brings pretty much parity with iPod from a device standpoint and has some additional features that are interesting to some.  The problem was that Zune didn’t have a great aftermarket accessory story…especially for OEM car integration. 

I researched for my specific vehicle and came across a great solution which I purchased and implemented.  One of the great stories I heard was about how many accessories were available and how they all used the same connector, etc.  This is true and a great story for iPod.  Pretty much every accessory works with every iPod/Phone connectors.  This was true for my car kit that worked with iPod and iPhone v1 (charged and played).  Today I was greeted with the message at the top of this post.  Argh.  I chose either option and the integration didn’t work nor would it act as a charger.  What?!  A bit of researching shows that others are having similar problems.  It seems that there was some significant enough changes to the 3G hardware unit that will render certain accessories useless (namely charging and interactive ones…but what other kinds are there).  I’ve been reading that Firewire support is gone in iPhone 3G and because of that there is some voltage charging requirements (must be 5V) that make some chargers useless…especially the well integrated ones. 

One of the top manufacturers of iPod/phone integration kits, BlitzSafe, is pretty affected by this and I’ve been seeing complaints sent to them.  If there was a hardware change, this could be upsetting to most that spent money on a tight integration kit.  I guess the “same connector” really isn’t and that’s a little misleading.  I’m thinking that the advertisements should really expand that asterisk on their image.

I’ve contacted my manufacturer of the device to see if they are aware of this and maybe they can provide some type of firmware update themselves (for my dock) but I’m guessing it isn’t possible…I’m going to wait to see what they say as options…if anyone know how BlitzSafe is affected and their response, I’d be interested in knowing as well.  Aside from the voltage charge feature it seems that the v1 software commands aren’t honored as well.  Hey Mr. Jobs, can you release a software update that ensures that old docks with interactive commands are mapped to any new v2.0 software commands so that you have backward compat with device accessories?  If not, I really think you should add some truth in advertising and a warning on the features (and if there is one, can someone point it out to me as a part of the official documentation?).

iPhone 3G Max Battery.appAs another aside, in dealing with the battery life for a typical business day (it was dead at 5pm), I’ve decided that I need to manage my own battery life now (oddly enough is there a battery meter that actually shows the % left rather than just the icon on the device?).  This led me to flipping different options all day.  What is funny is that Apple’s own documention on improving battery life pretty much instructs you to turn off all features that make the 3G, well, the iPhone 3G: turn off 3G, minimize use of location services, turn off push mail, minimize use of 3rd party applications.  This cracked me up.  Given that I busted out the iPhone SDK and desired to write an application.  I consider myself not a genius but not an idiot.  I honestly couldn’t figure out how to add an event handler to a button click.  Some of you may laugh…go ahead.  I didn’t find any real helpful tutorials to guide me either.  If there are some, please point me.  At any rate, if there is someone who’d like to collaborate on creating “Max Battery.app” with me, leave a comment and let’s setup a project.  Of course the downside is to actually even test this we’ll have to pay $100 and won’t even be able to give it to others to test (see developer comments in previous post).  My goal would be to write a utility app that would be one place where you could do what Apple suggests.  Currently these settings are in 4 different places.  I’d love a single button to that is labeled either “Make iPhone v1” or “Extreme Savings” or something like that which would automatically toggle all these settings off instead of individually.

Anyhow, first 24 hours.  Disappointing in the key areas that were of interest to me.

This work is licensed under a Creative Commons Attribution By license.

| Comments

Well now that the iPhone 3G (and actually more specifically the 2.0 software) are out, I promised myself I’d take another look, especially given that the claims of “for the Enterprise” were there (which really meant ‘we added ActiveSync’).  I had been holding on to some gift cards to subsidize this gadget investigation and so alas, I am testing the iPhone 3G for my use.

Now because the device itself isn’t really much different (physically the changes are subtle) I’m not really commenting on the “iPhone” itself but rather on the claims of what 2.0 software brought to the device.  The 3G and GPS are additive value, and I’ll comment on them a little bit.  The physical device is still great looking, feels good in your hand and has a bright display…but still has some shortcomings I think as well.

For me the claim of “ready for the Enterprise” should mean a lot more than ‘we've technically implemented the spec for ActiveSync.’  Given Apple’s track record with user experience design, I was surprised to see some really lacking implementations coming from an environment where I live in Exchange ActiveSync (EAS) and have experienced that integration since it was available on the Windows Mobile platform…which in this instance is the bar.  No, I’m not saying Windows Mobile is the bar…I’m saying the EAS integration is the bar.  How it operates, how the user interacts with it as a part of their usual desktop experience as well.  So here goes my feedback.  Remember, this is feedback regarding the ‘ready for the Enterprise’ claims.

I’ve already admitted in the past I hate the term ‘Enterprise’ but Apple seems to be defining it here as anyone who wants to use Exchange.  I think that is a wrong definition by a long shot.  Lots of people use Exchange – it’s why they added support for it!  That being said, my brain definition of ‘Enterprise’ is a large corporation.  I’m using my current usage of my digital lifestyle (personal and work) in that definition.

My feedback based on my experience (note: firmware version 2.0 5A347).

Multiple Calendar/EAS profiles

I’ve seen this complaint several times in the blogging circles.  People want to be able to sync multiple Exchange accounts or combine with EAS and MobileMe, etc.  I must admit that it doesn’t appeal to me.  I have one address book.  While I can see people wanting to do that, I can see how it wouldn’t be ideally supported.  The device seems to have single contact stores (calendar, contacts, etc.) – so adding two accounts would seemingly blend these together.  Admittedly I haven’t looked into this because it is a feature that I don’t care about…so if I’m wrong and it does support it, forgive me.

Large Contact Store

I have currently 1,172 contacts in my address book.  Notice I did not say friends.  These don’t represent every Twitter follower, Facebook friend, etc.  These are valid contacts that I want to retain in my personal and business life.  Networking is key in my industry and I make sure that I maintain relationships over time.  People may say there is no way you can manage that many contacts and would be true…I don’t ping these people daily, but keep contact information for people I’ve met of value over time – it has paid off tremendously to do this.  But enough about that…

iPhone sucks at handing large contact stores.  I suspect that a hard-core sales person ‘in the Enterprise’ has many more contacts than I do.  When I switch to the contacts application (or when using Contacts in To/From type fields) the software is painfully slow.  In the contact screen, it comes up and then when I click the search field there is a noticeable delay before that is enabled.  Then as I type it starts to filter….slowly.  This has to improve in my opinion.  For me the #2 functionality of my device (phone function being 1) is contacts.  This feels almost unusable to me.

The Exchange directory feature is also hidden.  In Windows Mobile when you search and nothing is found, you get an immediate option to check the ‘company directory’ which is the Exchange global address list.  iPhone buries that in 3 more gestures away…it is not an integrated experience within the default contacts and is behind the Group icon on the device…then you pick the Directories section.

This area needs improvement.  Windows Mobile has a superior experience here in both performance of large contact stores and GAL integration.

Meeting Invitations/Appointments

This one is an odd one as I’ve experienced two different things and it hasn’t been consistent in my testing (even though the meeting requests are coming from the same place).  With that said, this was one area that I felt took a lot to get used to as it does not exhibit the same behavior as Windows Mobile.  In WinMo, when you receive a meeting request it is the same as in the Outlook desktop experience.  You get it in your inbox, open it up, accept/maybe/decline with an option immediately for inline comments as well.  iPhone does it a little different.  First, you get a popup notice (this can be turned off) for your ‘Invitation’ (that is what iPhone calls them):

If you click view, it takes you to the Calendar application under the Invitations section:

And once you click on the new invite (as denoted with a blue dot), you see the meeting request with the option of accepting/etc.

The problem is where is the option to provide feedback/comments on why I might decline?  The screenshot above implies that it isn’t there and gives you no indication that you can scroll down…but when you do:

Not very intuitive and not the same experience of a typical Exchange user who is used to taking action and adding comments at the time. 

The other thing that was odd for me was that if you ignored or didn’t see the popup, you’d have a much different experience in getting your appointment.  Take a look at the screenshots below.


On the home screen when you receive an invite you get a new notice on the calendar icon.  Hmm…that doesn’t imply ‘new meeting request’ to me as an Exchange user…it implied I have one item today.  When you click on the calendar application you go to your calendar view and if you look at the second screenshot you’ll see the lower right corner what appears to be an inbox?  Clicking on that takes you to the Invitations screen (pictured previously).  So to me, it was an odd workflow, especially given that I didn’t have an email in my inbox with the meeting request!  I thought that was odd.  My future testing, however, showed the emails starting to show up (third screenshot above).  It is pretty much what you’d expect and when clicking on the appointment link takes you to the Invitations screen (again, pictured previously above).

UPDATE: New Meeting Requests

What?!  When I create a new calendar item I cannot invite people?  Shame.  Shame.

So for me, the process coming from a world of EAS and the Outlook desktop experience was different.  I can’t say this is bad yet, but if I miss a meeting request because it isn’t in my inbox, I’ll be pissed.  No vote on this one yet…the experience is ‘different’ for now.

No EAS Feedback

WinMo has an explicit icon to go to ActiveSync.  Here you can see your settings, but more importantly view any issues that may have occurred with the last sync.  This could include conflicts, EAS status messages, connectivity issues, etc.  I see none of that in iPhone.  It gives me no feedback of if everything is operating okay or not.  Am I just to assume it is?  Here’s the config screen I expected to see it in:

Location Services

Seems to be the most popular thing to build iPhone applications off of!  As a side note I think the UrbanSpoon application is the best.  It is a great innovation to the age old question “what are we doing for dinner?”  That said, every app seems to want to take advantage of GPS.  Here’s the problem – GPS is a battery suck.  So for me I turned it off immediately which you can do easily.  When I then go to Maps (which uses Google maps), I am presented with this when I choose the Locate Me feature (lower left corner icon button):

If I choose Don’t Allow the feature goes away.  What?!  What happened to even my fake GPS with Google maps?  It doesn’t seem like it is an option anymore…it’s either real or none.  Clicking ok on here turns on your GPS radio as well, so start the battery suck.  This is odd to me and I think a loss for Google maps.  Sure real GPS is great, but I would expect that it fallback on the tower triangulation that was an acceptable option for most…espeically those in dense areas where GPS line-of-sight might be troubled, but signal triangulation might be easier to attain.

On a side note, developers should do exactly what UrbanSpoon does – gives me the option to use my current location and if I choose Don’t Allow then it falls back to still let me manually select and still use the application…well done.

Battery Life

Wow, noticeable battery life drain on this device compared to the previous incarnation.  I mean, really bad.  I’ve got GPS/WiFi turned off and have tuned my mail settings accordingly.  My battery was dead after first day.  Yikes.  This is failure ‘for the Enterprise’ given how mobile employees are.  I’m making sure my car adapter works and never leaving home without the wall cable.  I really hope this improves for their sake.  My WinMo device is a BlackJack II (which also has GPS turned off) and I get at least 2 days on a full charge with 3G activity and push email.  I know people complain about the BJII as well, but in comparison I think WinMo devices have fine tuned for the most part the battery usage that EAS and always-on push email uses. 

I don’t think the configuration options for the email/push are incredibly intuitive.  In fact when i configured my IMAP account, it automatically set it for Fetch rather than manual (this seemed to be a change from the previous software in my experience).  I noticed there was an Advanced button that would allow me to change the per-email account settings:

This enabled me to say Manual for this account and Push for the other.  This option is under the “Fetch” section of the Settings applet.  I recommend fine tuning these to your needs, maybe even turning off push all together for optimal battery life if you get a lot of mail.

16GB and no document storage

Seriously.  16GB and still no option to save documents?  Now I am not a heavy document user on my WinMo device either but I do like the ability to save documents to the device (whatever ‘documents’ means to you) when I need to.  I know iPhone can be used for USB storage, but my WinMo device can respond to the inquiry of ‘Hey, can you email me that spec?’ To which i can Save As…to my SD card and transfer later if needed…or transfer via ActiveSync via Bluetooth…neither of which iPhone can do.  WinMo clearly wins here for this feature that I think people use a bit in the Enterprise.

Home Screen Customization

Where is the home screen customization?  One great thing about all ‘for the Enterprise’ devices (WinMo and Blackberry) is they provide Today style home screens.  Date/Time, # emails, # appointments, next appointment, etc.  The iPhone home screen gives me # of emails (but doesn’t tell me which accounts those numbers exist in…WinMo does) but tells me nothing about my day until I click a few times.  This should be a customizable feature that iPhone should enable.  Even in the locked screen state I’d love to see my message counts and next appointment.  This is a common use for me in my business life.  I’m not even sure their SDK would allow such overriding of the icon display home page UI?

Pin Unlock

Most larger corporations would implement the EAS feature of policies and require a device pin lock.  This is fine.  What sucks is that when pin lock is enabled, you essentially have to double-unlock.  Slide to unlock, then enter pin.  Sigh…that sucks.  I’m not sure that can be improved as the pin lock feature is tied to a timeout and I do like my device preventing me from using features when in my pocket.  Maybe if you have a pin, then the Auto lock settings are used.  Either way I think it should be one or the other…not both.

The Developer Story

Much has been said about AppStore and how wonderful it is.  I agree, the iTunes experience is pretty seemless.  Having one place to acquire apps is nice.  I think this is one area where WinMo really hasn’t nailed although there are exponentially larger amount of applications for WinMo available, it is not an integrated experience to get them.  Handango comes close, but I believe this is one area where the carrier customization of the devices bites WinMo in the end in my opinion…nobody chooses to include Handango in their distribution.

Aside from distribution, the developer story sucks a little for me.  Sure the tools are free…for emulation only.  Want to deploy to your iPhone?  $100.  Now, I don’t think that’s such a bad price actually.  My problem is that it limits you to a device.  It is hard to tell from the terms (I haven’t signed up fully) whether you can deploy an app to multiple devices (it notes Registered Device IDs).  If not, this is epic fail for me.  How do you get your app out there for people to beta test and give you feedback?  Will AppStore allow beta versions since that is the only mainstream distribution channel?  This seems like a developer shortcoming to me.  I love the WinMo experience of being able to write something, debug in emulation, change and deploy to my device, or write an installer that I can email to my friends who can receive it over the air, save to their device and install.  I’d really like to know the equivalent process here for iPhone development.


In the end, I’m not convinced all the kinks are worked out for really declaring the badge ‘ready for the Enterprise’ valid.  Simply adding one feature to your software hasn’t made it that ready.  I guess ‘the Enterprise’ will eventually tell Apple what needs to be done.  For me, as an enterprise user, as an EAS user…it isn’t complete.  It needs some fine tuning in certain areas for sure.

UPDATE: See Exchange features broken/missing/weird, help us build the wiki: iPhone Exchange Issues

How did you take those screenshots?

I have a friend that runs a blog called On a Mac that you should subscribe to if you are a mac user.  He clued me in to how to take screenshots on iPhone using a new feature in the 2.0 software.

Related Posts:

    • "If you're a business user, then we feel the answer is no, it's not worth it." Speaking on a business user purchasing an iPhone 3G Source: ars technica

| Comments

I had been a customer of T-Mobile for 10 years (through a few company changes) and only recently changed to AT&T about a year ago.  As a general assertion, I’ve been happy.  I like the 3G speeds and the coverage in my house is far better than T-Mobile, which was the ultimate driver as someone who works primarily from a home office.

That being said, I think I’m agreeing with what a friend said when the first iPhone launched.  He said (paraphrasing of course) If the iPhone has any shortcomings it won’t be because of the device or Apple, it will be AT&T and that could have been one of the worst decisions Apple could have made.  Now I’m not sure there is any “better” decision because in the US, mobile carriers all generally map to the same business plans.  But that being said, the first year of the iPhone seemed to be successful.  Sure, AT&T had the exclusive, but the plans were cafeteria style and relatively simple…you pretty much picked a minute plan.  I’m not arguing about any pricing, that’s for you to decide what is best for you.

Introduce iPhone 3G.

As much as I thought Apple really had changed the game for US mobile carriers, I’m starting to rethink that.  I think the power of the mobile industry is proving itself.  Why?  Well, Apple may have still changed the game with regard to the actual device and maintaining the purity of the platform (i.e., controlling the platform completely), but the carrier (AT&T) clearly decided that the time is up for other aspects of control.  The iPhone 3G plans I thought had gotten simpler, but it turns out the key feature for the iPhone 3G, the “3G” part, is becoming the most confusing.

It should be pointed out that Apple has had varying business and personal plans for a while, but with iPhone they weren’t present because of the exclusive deal, all company discounts, etc. never applied.  And there was a flat rate for unlimited data.  Now it’s $30 for “personal” or $45 for “enterprise.”  First, I hate the word enterprise to define a company.  Is a 10 person company who uses a hosted exchange platform an enterprise? 

Here is where the confusion begins.  Confusing and not-so-solid information on what the enterprise data plan will give you.  In an interview with some AT&T folks, NY Times columnist David Pogue asked the question to AT&T public relations personal specifically:

Q: Why is the business rate more expensive than the standard iPhone rate?

A: Business pricing for the iPhone is $45 for unlimited data, plus a voice plan. Business customers tend to be heavier users of data than consumers, and we price our service accordingly.

source: Questions — a Baker’s Dozen of Them — About the iPhone Calling Plans

So there is one answer.  Then there are others that say if you connect to an Exchange server you pay enterprise rates.  Well what about services that provide friend/family/small biz hosted Exchange platforms?  How is AT&T going to prevent these?

Here it seems just an added way to get an additional $15 from people.  Apple employee Nathan C responded on the forums discussion on this topic that:

The iPhone will support ActiveSync regardless of which data plan you are on with AT&T.

Sure, but is that only via WiFi, etc?  It’s an interesting thread from beginning to end to see peoples’ distaste for how AT&T is handling the plan changes.  And there in lies the rub.  Will iPhone 3G get a bad rap because of AT&T?  It already is in places like Canada because of Rogers pricing. 

I don’t think AT&T is equipped to monitor handsets all day long to determine if rate plans should increase.  And how is MobileMe any different?  Heck Apple is marketing it as Exchange for the rest of us.  So if AT&T policy indicates that if you connect to Exchange you should pay the higher data plan, shouldn’t the same apply for MobileMe users?  I mean the services provided by MobileMe are similar and still include the push email features…so really it should be considered the same at a carrier service provider level.  And what about Google Apps users?  How is that usage any different?  It might not be push, but heck they even label it Google Apps for Enterprise (GAPE) – so subscribers of that should pay enterprise data plans too?  This segmentation is just confusing even to smart people.  And AT&T has yet to come out with a clear answer.  Now the clearest I’ve seen is one of two things: if you are getting a corporate discount provided by a corporate plan and/or if you sign up for a voice business plan.  Even still though, I’d bring up the smaller businesses that aren’t necessarily “enterprise” how we usually define those companies.

SIDEBAR: Apple keeps throwing Exchange around like it is Kleenex or something.  No service/trade mark attribution or footnoting on who owns that name…shame on them :-).

If you take the AT&T PR response on “heavier users” – seriously?  Grab a college campus popular kid and give him an iPhone 3G.  I bet it is heavier data usage than your average employee at any company.  That’s just a cop out.  It is a poor benchmark of terms that PR person chose in my opinion.

So I think my friend might be right.  AT&T really has the potential of screwing up the iPhone.  Carriers have had a trend of not really caring for what their customers needs are..it’s a highly competitive business and customer service isn’t high on the priority list most of the time (at least that has been my experience when I’ve needed it).  So with regard to the plan debacle, I’ll end with this open letter to AT&T:

Dear AT&T,

Can you please clarify under what conditions the enterprise plan is required specifically?  For the companies who wouldn’t consider themselves ‘enterprise’ but still are able to take advantage of inexpensive hosted Microsoft Exchange for their companies (or purchase Small Business Server from Microsoft), why would they be lumped in with companies of 10,000 or more employees?

So bottom line it for us AT&T: If I have a personal data plan, will I be able to synchronize my email, calendar and contacts with my personal Exchange account that I either get for free or pay for via a hosted service?

Might I make a suggestion that you just come up with a single unlimited plan like you did with the iPhone first generation?  You made no distinctions there and yet ‘enterprise’ people were still able to get their mail.  If people who desire to use EAS over IMAP are penalized, that is ridiculous especially given that you’ve made no indication that a company choosing to use MobileMe or Google Apps for Enterprise would require such a distinction either.